…then thank you, Halogen, for the compliment.
Our friends at Halogen Guides liked the Martini platform so much that they decided to follow suit, creating Halogen Life. Halogen Life is, funnily enough, “a luxury lifestyle blog”.
What a fine idea!
Halogen Life promises to “show you how to save time, acquire new skills, experience places you’ve never visited, find the perfect car or smart phone or photographic print – and manage all of the above with a family and a busy professional life.” Martini Life, meanwhile, aims to guide, entertain, and inform your lifestyle through news, articles, and guides from the leading publishers in the affluent world. We think it’s a powerful model and an effective way to help better serve the affluent enthusiast, as well as provide fantastic free exposure for the premiere publishers on our network.
We’re glad to have been a source of inspiration for Halogen, and wish them the best of luck with their endeavors. The affluent market is definitely underserved online, and anyone helping bring these folks to the online world benefits us all.
Cheers,
Lauren
